Innovation Scorecard
The innovation readiness benchmark every marketer needs
Take our quick quiz and see where you stand. You’ll uncover quick wins, hidden gaps, and practical next steps tailored to your team.
Marketing leaders are under more pressure than ever to prove impact, make technology deliver, and connect customer journeys without adding complexity. Without clarity, progress stalls.
This simple quiz gives you that clarity. In a few minutes you will see where your marketing innovation is strong, where it needs focus, and how to take your next step with confidence.
What you’ll get
The Innovation Readiness quiz benchmarks your marketing capability across five key pillars. You’ll walk away with:
- Your overall readiness score showing how well your marketing is set up to drive innovation
- Scores across five key areas of innovation in marketing
- Immediate, practical actions you can take inside Salesforce and your current marketing stack
Every recommendation is practical, not theoretical. You will finish with clear priorities and a simple way to explain the value of innovation to your leadership team.
A sneak peek at your reportYour personalised report covers:
Leadership and vision
How clearly leadership creates space, direction, and support for experimentation
Culture and mindset
How your team builds confidence to test, learn, and share what works
Data and technology enablement
How well your data sources come together so you can activate them for greater impact
Experimentation and delivery
How reliably ideas move from concept to pilot to measured result
Customer centricity
How strongly innovation is guided by customer value and experience
Each section includes your score, what it means, and an action you can implement right away.
Find your next step toward smarter marketing
Get your innovation readiness score today and discover your next marketing win.