And let’s face it, a list of marketing textbooks probably wouldn’t be of much interest to you anyway!
Yes, it’s a rather short list right now, but we aim to constantly update this list and hope it provides inspiration for your business. We also want to ensure that any books we list here drive real value for you and your business.
We’d also love to hear what books you’ve found useful, so please share the best marketing books you’ve read with us.
Storytelling with Data: A Data Visualization Guide for Business Professionals
Storytelling with Data: A Data Visualisation Guide for Business Professionals by Cole Nussbaumer Knaflic.
Knaflic shares her tips and tricks for presenting data and crafting a story you wish to share in an easy-to-understand format.
Subscribed: Why the Subscription Model Will Be Your Company’s Future – and What to Do
Subscribed: Why the Subscription Model Will Be Your Company’s Future – and What to Do by Tien Tzuo and Gabe Weisert.
Tzuo and Weisert discuss how businesses can move to subscription-based business models and the implications of doing so.
The Lean Startup
Ries provides a framework to assist your startup to flourish as quickly as possible. He also has a website on the same topic: http://theleanstartup.com/
The Slight Edge
Olsen recommends a day-by-day approach to improving yourself and your business, one very small step at a time.
Looking for a better way to keep track of the books you want to read?
We use Goodreads.
Goodreads enables you to keep track of what you have read as well as what you want to read and to share your reading lists with friends. Each time you find a book you want to read, you make note of it in the app. You can then borrow or purchase the book when you’re ready to start reading.